Ohio Region Rally Wrap-up

Recently, we organized a Region Rally with Ohio’s Cardinal Bus Sales & Service to focus on alternative-fuel school bus sales. The goal of each Region Rally is to get sales teams from the dealer, ROUSH CleanTech and Blue Bird to work together for a few days of training and sales calls.

The Ohio rally began at Cardinal Bus’s Lima facility, where ROUSH CleanTech reps held a half-day training course discussing the different school bus fuel options. For the next three days, the sales teams divided into groups to make sales calls.Ohio Region Rally

In total, the teams visited 16 different school districts, resulting in the potential for purchase orders for about 35 gasoline units and nearly 15 propane units in the next couple months!

Cardinal Bus’s Tony Rumer added a fun competition to the week as well. The team that sells the most buses from these visits will win a weekend trip with their families to a location of their choice!

Thank you to the Cardinal Bus team for hosting and lining up the customer visits.

If you are interested in an event like this, please contact Ryan Zic at Ryan.Zic@roush.com.